Why does a website need to be SEO friendly and responsive?

05Jan

Why does a website need to be SEO friendly and responsive?

In today’s digital world, it’s important to know all the ways to increase organic traffic to your website. Terms like SEO-friendly website design, technical SEO, and image optimization are all buzzing around by everyone in the industry, but can be pretty overwhelming for beginners.

This article focuses on why building an SEO friendly website is important and how to do it seamlessly.

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What is an SEO friendly website?

Simply put, an SEO friendly website makes it easier for search engine crawlers to rank your website and better understand its structure and content.

Let’s explore how to create an SEO-friendly website and its main features.

  1. Unique title and description for every page

For an SEO-friendly website, every web page should have a unique meta title and description. The title is typically 50-60 characters and the description can be up to 155 characters. These titles are important for search engine indexing because they tell visitors exactly what your website is about.

  1. Clean URL Structure

Web page URLs should be clean and follow search engine indexing best practices. For permanent links, you should make sure they are all lowercase, descriptive, and hyphenated. It may also contain organic keywords to increase visibility.

  1. Web pages load fast

No one wants to open a web page that loads too slowly. To create an SEO-friendly website, you need to ensure that your website has undergone a thorough SEO audit to see what you can do to improve your page loading speed. Activities like image optimization can help your pages load faster and give you an edge over sites with slower ranking algorithms.

  1. Original Content

You must ensure that the content on all pages is original and not plagiarized. Search engines flag websites with plagiarized content. This can have a big impact on your website’s SEO readiness.

  1. Optimized images

Website large size images can make the page load faster, which is not good for your website. You should make sure your images are optimized and add alt text to help search engine crawlers understand what your image is about.

  1. Create a good content structure

You need to make sure your website has a good content structure. This makes it easier for your website to be indexed. The general structure of a website should have the following elements:

  • Author bio/info, sharing options
  • Footer
  • Header
  • H1 tag or page title
  • Content with subheadings (H1, H2, H3 tags for well-structured content distribution)
  1. Internal Links

Internal links create a circular map of your site for search engine crawlers. It helps crawlers link relevant web pages, creates a strong internal architecture, and makes your website SEO-friendly.

  1. Use Responsive Design to Connect with Users on All Devices

In today’s digital age, it’s impossible to know which device a user is using to visit your website. According to a recent report, more than 50% of searches are made using smartphones. Therefore, it is important that your website has a responsive design. This is a key factor that helps your business grow online. User-friendly design is one of the most important factors in creating an SEO-friendly website design.

Responsive design adapts your website to all kinds of devices and blends in based on user searches. It gives users the best version of the website regardless of whether they open it on a tablet or laptop.

This article hopes to help you get one step closer to creating an SEO-friendly website. However, it is equally important to remember that it is important to present data showing the impact of all the SEO activities performed.

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